Justin Bieber - Honest ft. Don Toliver

This music video was a cool collaboration between Bieber and Don Toliver where we follow them through winter, snowy locations on Jet skis, massive cabin, and into a shootout. It was a combination of on-location and blue screen sets, which means we were tasked with matching our CG environments to the practical locations. We created hot cocoa splashing simulations, snow and blizzard simulations, as well as composited fire, muzzle flashes, and blood! We handled the on-set vfx supervision, all of the visual effects, and coloring of this video.

Directed by @_colebennett_

Post: @scissorfilms

Post EP: @samalko

VFX Producer: @ashlyndesroches

Colorist: @Aleks.color

DP: @tjr_randall  @b.a.cinema

VFX & Color: Scissor Films

Steadicam: @renardcheren 

1st AC: Lauren Peele & @majd_m

1st AD: Kelo_of_dopeness

Justin Bieber - Honest ft. Don Toliver

Case Study


Our main goal throughout this project was to match our CG seamlessly with the practical locations we shot in. We were able to accomplish this by building out the environment in Unreal engine and texturizing the close up sceneries in 3DS Max. To further add to the realism, we added snow blowing past Bieber and Toliver in the snow mobile scenes, flakes of snow onto the talent’s hair behind them, and environment reflections into their goggles.

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Through the combination of our carefully crafted visuals and effects, we were able to create a cinematic atmosphere that emphasized Justin Bieber’s emotional vulnerability that can be heard throughout the track. It was very important to our director, Cole Bennett, that this emotional vulnerability was properly expressed in this music video and we made sure to fulfill his vision.

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VFX Breakdown