Director duo @pleasurecraft.fun
Post Producer: @ashlyndesroches
Post Ep: @samalko
Pleasurecraft presented us with one of the most interesting pitch decks we had seen, with every style of reference imaginable. The ideas were one of a kind, and we were tasked with figuring out the best way to realize them with our effects and color. The campaign featured influencers like Niki & Gabi, and Patrick Starr who were each placed in their own CG environments. This project was wall-to-wall VFX .- we created effects actor multiplication / replication, reflective confetti and bubble simulations, with roto and compositing in every scene.
For the main introduction, we created a 3D prismatic crystal display of the Jellysmack logo. It took nearly 40 versions to perfect what we seamlessly pass through into a kaleidoscopic world- and that was just the beginning. This project was unlike any others, as the effects created felt surreal yet realistic at the same time, further emphasizing Jellysmack's emphasis on creating a totally unique experience for viewers